Privacy Policy
Last Updated: 2026
bluek1ngdom.com ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at bluek1ngdom.com (the "Site"), including all related pages, subdomains, and associated services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Information: Name, email address, and other contact details you voluntarily provide when contacting us or subscribing to our services.
- Technical Information: IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies and Similar Technologies: Tracking data through cookies, web beacons, and pixel tags to recognise your device and track your activity.
- Usage Data: Information about how you interact with our Site, including click-through rates, affiliate links clicked, and time spent on pages.
How We Use Information
We use the information we collect for the following purposes:
- To conduct affiliate marketing tracking and commission calculations;
- To perform website analytics and understand user behaviour;
- To improve, optimise, and personalise your experience on our Site;
- To send you promotional emails and updates about casino offers (with your consent);
- To comply with legal obligations and detect fraudulent activity;
- To respond to your inquiries and provide customer support.
Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance your browsing experience and track affiliate referrals. Types of cookies we may use include:
- Essential Cookies: Required for basic Site functionality and security.
- Analytics Cookies: Help us understand how visitors use our Site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used to track referrals to partner casinos and calculate commissions.
- Marketing Cookies: Used to deliver targeted content and retargeting advertisements.
You can control or opt-out of cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Site functionality.
Third-Party Links
Our Site contains links to external websites, including online casinos and other affiliate partners. We are not responsible for the privacy practices, content, or security of third-party websites. We strongly recommend reviewing the privacy policies of any casino or external site before providing personal information or engaging in gambling activities.
Any information you provide to third-party casinos is governed by their respective privacy policies, not this policy.
Your Rights
As a user in Australia, you have rights under the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), including:
- Right to access personal information we hold about you;
- Right to request correction of inaccurate or incomplete information;
- Right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC);
- Right to opt-out of marketing communications at any time.
If you are located in the European Union or United Kingdom, you have additional rights under the GDPR, including rights to data portability and erasure. If you are in the United States, CCPA rights may apply. Contact us to exercise any of these rights.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Affiliate tracking data is typically retained for up to 12 months. You may request deletion of your data at any time, subject to legal retention obligations.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@bluek1ngdom.com
We will respond to your inquiry within 30 days where practicable.
Disclaimer: This Site is intended for users aged 18 years and older. We do not knowingly collect information from minors. Gambling may be illegal in your jurisdiction. Please gamble responsibly.